Bookmaker Review

Ladbrokes Australia Review 2026

An honest look at Ladbrokes for Australian punters. We cover the app, odds, racing, sports, promotions, and how to get the most value from your account.

★★★★☆
4.2 / 5 – Solid all-rounder

Ladbrokes at a Glance

Founded
1886 (UK)
Australian License
Northern Territory
Parent Company
Entain
App Available
iOS & Android

Ladbrokes is one of the oldest betting brands in the world and has been operating in Australia since 2013. They’re known for competitive racing odds, a solid app, and regular promotions for existing customers.

Pros and Cons

What we like and don’t like about Ladbrokes.

What’s Good

  • Competitive odds on racing
  • Clean, easy-to-use app
  • Regular promotions for existing customers
  • Good coverage of Australian racing
  • Early fixed odds on feature races
  • Solid range of sports markets

What’s Not

  • Can be quick to limit winning accounts
  • Odds not always best in market
  • Live streaming limited compared to some rivals
  • Customer service can be slow at peak times

Our Ratings

How Ladbrokes scores across key categories.

Racing Odds
4.3
Sports Odds
3.8
App & Usability
4.3
Promotions
4.0
Customer Service
3.5
Account Longevity
3.0

Key Features

What Ladbrokes offers Australian punters.

📱

Ladbrokes App

Available on iOS and Android. Clean interface, quick bet placement, and easy navigation between racing and sports.

🏇

Racing Coverage

All Australian metro, provincial and country meetings plus international racing from UK, Ireland, and more.

⚽

Sports Markets

AFL, NRL, NBA, soccer, tennis, cricket and more. Good range of markets including same game multis.

💰

Promotions

Regular bonus bet offers, money back specials, and price boosts for existing customers.

💳

Deposits & Withdrawals

Card, PayPal, POLi, bank transfer. Withdrawals typically processed within 24-48 hours.

📞

Customer Support

Live chat, email, and phone support. Response times vary but generally helpful once connected.

Ladbrokes App Review

The Ladbrokes betting app is one of the better options in the Australian market.

The Ladbrokes app is available for both iOS (App Store) and Android (direct download from Ladbrokes). It’s well-designed with a clean interface that makes it easy to find markets and place bets quickly.

Racing is front and centre, with quick access to today’s meetings and upcoming races. The bet slip is straightforward, and you can easily switch between singles and multis. One nice touch is the ability to see your bonus bets and promotions directly from the account menu.

The app handles live betting via phone (as required by Australian law) and includes form guides for racing. Overall, it’s a solid performer that rarely crashes or lags.

📲 App Download

The Ladbrokes app is available from the App Store for iPhone users. Android users need to download directly from the Ladbrokes website as it’s not available on Google Play.

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Ladbrokes Racing

Racing is where Ladbrokes shines brightest.

Ladbrokes has built a strong reputation with Australian racing punters. They offer competitive fixed odds on all Australian meetings, often with early prices on feature races. Best tote and mid tote options are also available.

Coverage includes all metro tracks (Flemington, Randwick, Eagle Farm, etc.), provincial meetings, and country racing. International racing from UK, Ireland, and France is also covered.

For racing punters, Ladbrokes is a solid choice. However, we’d recommend comparing odds across bookies rather than sticking to Ladbrokes alone. That’s where tools like Bonusbank’s HorsePower come in.

Ladbrokes Sports Betting

A decent sports offering, though not market-leading.

Ladbrokes covers all major Australian sports including AFL, NRL, cricket, and A-League, plus international sports like NBA, NFL, Premier League, and tennis.

Same game multis are available on major sports, and there’s a reasonable range of player props and exotic markets. Odds are generally competitive but not always best in market – it pays to compare.

For serious sports bettors, Ladbrokes is a useful account to have, but you’ll likely want accounts with multiple bookies to ensure you’re always getting the best price.

Ladbrokes Promotions

Regular promos for existing customers make Ladbrokes worth having.

While sign-up bonuses can’t be publicly advertised in Australia, Ladbrokes offers regular promotions to existing customers. These include bonus bets, money back specials, multi boosts, and price boosts on featured events.

Promotions are typically communicated via the app, email, and SMS if you’ve opted in. During major racing carnivals (Melbourne Cup, The Everest) and sporting events (AFL/NRL finals, State of Origin), promotions ramp up significantly.

💡 Pro Tip

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Get More From Your Ladbrokes Account

Having a Ladbrokes account is one thing. Getting maximum value from it is another. Here’s how Bonusbank helps.

  • Odds comparison – See when other bookies beat Ladbrokes prices
  • Promo tracking – Never miss a Ladbrokes promotion
  • Matched betting tools – Convert bonus bets to guaranteed cash
  • HorsePower – Chrome extension comparing bookie odds with Betfair and calculating EV
  • Bet tracking – See your true P&L across all bookies

How Ladbrokes Compares

Ladbrokes vs other major Australian bookmakers.

Each bookie has different strengths. Ladbrokes is known for racing, Sportsbet for sports promos, and TAB for tote betting and account longevity. Smart punters use multiple accounts to get the best of each.

💡 Our Recommendation

Don’t rely on a single bookie. Have accounts with Ladbrokes, Sportsbet, TAB, and others so you can compare odds and access more promotions. Bonusbank’s tools make this easy by showing you which bookie has the best price on any given bet.

Frequently Asked Questions

Is Ladbrokes legit in Australia?
Yes. Ladbrokes is licensed in the Northern Territory and is one of the most established bookmakers operating in Australia. They’re owned by Entain, one of the world’s largest gambling companies.
Is the Ladbrokes app any good?
Yes, the Ladbrokes app is one of the better betting apps in Australia. It’s clean, fast, and easy to use. Available on iOS (App Store) and Android (direct download from Ladbrokes website).
Does Ladbrokes have good odds?
Ladbrokes offers competitive odds, particularly on racing. However, odds vary by market and event. We recommend comparing odds across bookies rather than assuming Ladbrokes is always best.
Does Ladbrokes limit accounts?
Yes, Ladbrokes can and does limit accounts they consider unprofitable. This is common across all corporate bookmakers. If you’re a winning punter, expect potential restrictions over time.
What promotions does Ladbrokes offer?
Ladbrokes offers regular promotions including bonus bets, money back specials, multi boosts, and price boosts. Promotions are for existing customers and communicated via the app, email, and SMS.
How do I withdraw from Ladbrokes?
Withdrawals can be made via bank transfer, PayPal, or card (if deposited via card). Processing typically takes 24-48 hours. You’ll need to verify your identity before your first withdrawal.
Should I only use Ladbrokes?
No. We recommend having accounts with multiple bookmakers to compare odds and access more promotions. Ladbrokes is a solid option, but you’ll get more value by shopping around.

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